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Developers as a Brand – Reputation is Everything

Developers as a Brand – Reputation is Everything

Aug 11, 2016

Over the past few years, as games have become highly polished adventures, gaming developers have become their own form of branding. A vast number of gamers will purchase a game, purely based upon the developer who is at the helm. And often, if the franchise shifts hands, those in the know will not purchase a Continue reading →